THE CHALLENGE
JLF Corporation's charity project, Toogoolawa Schools, came to Grand Brands with the task of launching a campaign to build a house for auction, with the proceeds of the sale to go to the charity, while also maximising potential publicity for the cause.
THE SOLUTION
The first step of the campaign was to create the brand. We created a logo that incorporated actual linework from the house to be built, as well as a beautiful colour scheme and clean, professional typography.
THE OUTCOME
A well presented brand image for the campaign, which was then applied to all communications for the cause.
See what else we did for this brand: PR.
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